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Glossary

What is fintech vendor sourcing?
The process of finding, evaluating, and shortlisting fintech vendors to meet a specific business need, typically done by a bank, platform, or enterprise buyer.
What is commercial representation for fintechs?
A service where a person represents a fintech vendor's commercial interests to buyers, banks, or partners in a market the vendor does not have an established presence in, including introductions, positioning, and deal support.
What is fintech vendor sourcing?
The process of finding, evaluating, and shortlisting fintech vendors to meet a specific business need, typically done by a bank, platform, or enterprise buyer.
What is a GTM sprint?
A short, scoped engagement to sharpen a fintech vendor's go to market proposition, target list, and pitch before a longer commercial representation
engagement begins.
What is buy side representation?
A service where vetted fintech vendors are sourcedand introduced to a bank or platform buyer, personally rather than through an automatedmatching platform.
What is a human led fintech brokerage?
A brokerage that makes introductions betweenfintech buyers and vendors based on direct relationships and manual vetting, rather thanalgorithmic orAI driven matching.